Small business and corporate conglomerates alike make use of promotional products.
You should do the same, because:
- It provides low-cost, yet effective marketing
When you’re a small business, getting your brand recognized by the general public can sometimes be a bit difficult.
For one, advertising can be expensive (even more so if you intend to spread the word through different media). But don’t worry, even as a startup, public recognition is something that you CAN achieve.
All you need to do is execute an efficient marketing strategy such as gifting giveaways. It’s a cost-efficient solution to your dilemma! If you must know, most manufacturers of promotional products actually keep the prices affordable for the sake of mass production.
Once you have products readied, you can step up the appeal of your giveaway by adding your brand logo! As a diligent service provider of Stitches and Embroidery in Los Angeles, California, we can definitely help you with that!
- It offers instant brand recognition
Your gift of promotional items makes recipients more aware of your brand. And when that happens, your business will be able to gain more customers as well. But how will you exactly attempt instant brand recognition? Well, we have a solution for you.
Nothing says instant brand recognition like Custom Embroidery. It’s fancy, intricate, durable, and readable. It sets your business logo apart from the giveaway item in the same way embossed lettering does on signboards (perhaps, even better). Even from a distance, it’s distinguishable! And since it’s sewn into the fabric, it can easily withstand the wear and tear of constant use; leaving your business logo intact through the years.
- It presents better exposure for your business
When you see a billboard by the road, how long does it hold your attention? Probably a few seconds or so before the traffic light turns green, right? But once you’ve passed the signage, the ad display will have had left your mind.
However, when you decide to promote your brand through a giveaway, the impact on a consumer is longer lasting. The reason behind it is that promo items are often used rather than simply put in the display.
Say, for example, you decided to select a printed shirt or an embroidered bag from NINJA Stitch as a promo item. If a recipient of the said item uses it on a day-to-day basis, they can expose their acquaintances to your brand as well.
- It doubles as a business card, but better
A business card functions to introduce your company, along with its product or services to potential consumers. But, unlike a business card that is often stowed away in a wallet, promo items get used daily and present your company’s business information at the ready.
Plus, it helps you gain better customer loyalty too! Just be sure to select well-made items for your giveaway as consumers often relate your gift products with the quality of your business.